SEO & SMO

SEO & SMO

Duration 3 Months 

Course Description   During this course, we’ll show you how to make your page crawl able, and how to set it up so that the search engines find exactly what they are looking for to give your site the high rank that will translate into the traffic you’re looking for.

Course Outline:

ON PAGE SEO

  • Meta Tag optimization as per keyword Research
  • Creating Sitemaps (XML, URL Listings)
  • txt Creation and Validation
  • Image Optimization, Image ALT Text
  • Internal Navigation Check
  • Content Optimization as per Keyword Density
  • Proximity, Prominence
  • Interior Page Analysis
  • 301 redirect for canonicalization problem
  • RSS Feed Creation
  • URL Rewriting & Content Negotiation
  • Breadcrumb Optimization
  • Regular Updations of the sitemaps
  • Create Custom Error 404 Page Optimization

OFF PAGE SEO

  • Keyword Analysis
  • Competitor Analysis
  • Initial Traffic Analysis
  • Article Creation and Submission
  • Directory Submissions
  • Search Engine Submissions
  • Back link Strategy and Implementation
  • Blog Creation Submission and Comments
  • Driving Traffic Through Dedicated Social Networking
  • Press Release Submission
  • Social Bookmarking
  • Theme base Link Search
  • Classified Submission
  • Content Sharing, Video Sharing, Photo Sharing

 

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